Spotify: Summer Out-of-Home
& Digital Brand Campaign

Work for
Spotify AU/NZ

Disciplines
User Experience, Visual Design,
Branding, Social Media

Deliverables
Out-of-Home billboards,
Social media assets (Facebook, Instagram)

Spotify AU/NZ approached me to assist them with their first foray into out-of-home marketing. This was to be coupled alongside a digital and social media campaign, which meant ensuring a consistent visual approach to all of the required assets.

The campaign was well received with an increase in user subscriptions for the duration of the campaign, which achieved the brief of increasing brand awareness and user base.